PART I - Protection Money
I earned a lot on this one. No hard cash, but accolades aplenty.
A client wanted to promote the cause of safe sex on world’s AIDS Day. Safe Sex on the web? Easy!
Webizens are always cautious and require assurance that a site is ‘protected’ before they enter it. So, we decided to create a page that refused entry to sites without a condom. Users were given the option to choose from a variety of condoms and asked to protect their cursor before they entered a site. The message was clear. No condom. No entry.
By the end of World Aids Day, over 50,000 people were protected online. And we walked off with with a few awards, including a One Show.
Part 2 - FIRE!!!
This one is my personal favourite. The content had me stumped for many days. It’s tough to write well, it’s a 100 times tougher to write clichéd and corny content. A website for a condom company, www.firecondoms.com was designed like a porn, or to be politically correct ‘adult’ site. The content was written from the point of view of a small town man and detailed his lust life.
Extremely pleasurable.
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